Privacy Policy

We want to be clear about how we handle your data.

Bits&Letters builds websites and digital experiences. We collect and retain only the information needed to operate this site, respond to inquiries, measure marketing performance (when you allow it), and debug occasional technical issues.

Analytics

We use privacy-friendly analytics (including PostHog and Fathom) to understand aggregate site performance, things like which pages are popular and where people drop off. These tools help us improve the site; they are not used to sell your data.

Advertising measurement

When you visit from outside the EU/UK, or when an EU/UK visitor accepts advertising cookies, we may load measurement tags from:

  • Google Ads (gtag.js), with Google Consent Mode v2
  • LinkedIn Insight Tag
  • Reddit Pixel

These tags help us understand whether paid campaigns led to a consultation request or a booked intro call. They may set cookies or similar identifiers for conversion and audience measurement. We do not sell your personal information, and we do not use these tags to run ads on unrelated sites beyond what each platform’s own tools support for our campaigns.

EU/UK visitors see a cookie banner with Accept and Decline. Declining keeps advertising storage denied; analytics may still run. You can clear site data in your browser to reset that choice.

Contact and bookings

If you submit a consultation form or book a call, we receive the details you provide (such as name, email, company, and message) so we can respond. Form submissions are processed by our form provider; bookings are processed by Cal.com.

What we don’t do

  • We don’t sell your data.
  • We don’t track you around the web as a data broker.
  • Newsletter signups are not treated as paid-media lead conversions on this site.

Questions about privacy or data use? Contact us

Terms of Use

By accessing our website, you agree to the following terms of service and any applicable laws or regulations, including copyright and trademark law.

1. Use License

Permission is granted to view and use our website for personal, non-commercial purposes only. Under this license, you may not:

  • Modify or copy the materials on our site, except where explicitly permitted via (e.g.) free/open source license statements or other such terms.
  • Use the materials for any commercial purpose or public display.
  • Attempt to decompile, reverse engineer, or otherwise misuse our software or content.
  • Remove copyright or proprietary notices.
  • Mirror our site or its content elsewhere.

This license automatically terminates if you violate any of these restrictions.

2. Disclaimer

The materials on our website are provided on an “AS IS” basis. We make no warranties, express or implied, including but not limited to implied warranties of merchantability, fitness for a particular purpose, or non-infringement.

3. Limitations

In no event shall Bits & Letters LLC or our suppliers be liable for any damages (including, without limitation, damages for loss of data, profit, or business interruption) arising from the use or inability to use our website.

4. Accuracy of Materials

Our site may contain technical, typographical, or photographic errors. We do not warrant that any content is accurate, complete, or current.

5. Modifications

We may revise these terms at any time without notice. By using this website, you agree to be bound by the then-current version of these terms.

6. Governing Law

These terms are governed by and construed in accordance with the laws of the State of Delaware, and you irrevocably submit to the exclusive jurisdiction of the courts of Delaware.