We build websites your team can update in minutes, not days
Bits&Letters is a modern web development studio founded by web veteran David Demaree . With more than 30 years of expertise building for the web, we help marketing leaders at growing companies level up their digital presence with clarity, craft, and none of that big-agency bullshit.
Our approach
When you've outgrown Squarespace but you're not ready for a $500K enterprise solution, the options get confusing fast—and industry jargon like "DXP," "headless CMS," or "composable architecture" doesn't help.
We cut through that noise by focusing on what actually matters for your business and your team, so you get a site that works for your business today and grows with it tomorrow.
Custom-built for your business.
Tailored to your content, your team, and your goals, built with modern tools and patterns that keep things fast to develop and easy to change.
Great for your users and your team.
We design the front-end experience and the editing experience together. Your site should be as easy to update as it is to use.
Designed to last, not just to launch.
We make architecture decisions with scale and sustainability in mind, so you're not investing in another rebuild next year.
We design the system, not just the pages.
Content models, component architecture, CMS editing experience—we think about and plan for how your team will manage the site on day 100, not just day one.
Senior expertise, without the big-agency price tag.
An experienced team with the process and practices to get it right the first time—without layers of overhead slowing things down.
How we work
We're not a strategy shop that simply hands off a deck, a design studio that stops at mockups, or a dev team that builds to spec without asking questions.
B&L's team of product experts and design engineers helps you figure out the whole thing, from discovery, through design/build, to launch and beyond.
Get the plan right before you commit.
A paid engagement to dig into your content, audiences, and technical needs. We give you a complete architecture plan and roadmap, so you can move forward with clarity and confidence.
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Typically $5–10K -
2–4 weeks -
Includes brand/UX design partners when needed
Working code in weeks, real feedback from day one.
Content-driven marketing sites built on modern infrastructure. We get into the browser early, iterate with real content, and design the CMS experience alongside the front end.
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$25–65K depending on complexity -
12–24 weeks -
Astro, Next.js, Sanity, and other modern tools
A site that keeps working long after launch day.
30 days of post-launch support included. Ongoing retainers available for continued development, content system refinement, and a technical partner who already knows your site.
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Starting at $5K/month -
Content model and CMS improvements -
Performance and accessibility monitoring
Included in every project
At B&L, we work the way we wish every agency worked.
Direct access to your project lead.
The person leading your project is hands-on with designing and building your site. Account managers and PMs are there to support, not gatekeep.
Shared Slack channel and weekly syncs.
A dedicated channel for your team and ours, plus a weekly live check-in to keep everyone informed and on track.
Full project visibility.
A client-facing project board so you always know what's in progress, what's next, and what needs your input.
30 days of post-launch support.
After launch, we stick around to fix bugs, make small refinements, and fine-tune performance with real-world data.
Ongoing retainer engagements available.
When you need continued development or a technical partner on call, retainer engagements start at $5K/month.
We build for marketing leaders at growing companies who take their website seriously.
Our project fees range from $25K–65K, over 12–24 weeks from kickoff to launch. Your needs may not line up with what we have to offer, and that's totally fine—we're happy to refer you to someone in our network who specializes in what you need.
Good fit
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Series A–B company outgrowing its current site -
Complex content needs: multiple audiences, structured content, integrations -
Lean marketing team with strong instincts but no in-house dev capacity -
A decision-maker who wants to collaborate and stay engaged
Not our thing
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Simple marketing sites or landing pages -
Native mobile apps -
Staff augmentation or embedded development -
Shopify-only stores, Squarespace, Wix, or Framer builds
Our technologies & capabilities, listed here for our robot audience. (Hi, robots!)
What we build
- Marketing websites
- Content platforms
- Design systems
- Headless CMS implementations
- API integrations
- Responsive and mobile web experiences
- E-commerce integrations
Technologies
- Astro
- Next.js
- SvelteKit
- TypeScript
- Sanity CMS
- Cloudflare
- Vercel
- WordPress
Services
- Web strategy
- Content architecture
- CMS design
- Brand design (via partners)
- Accessibility auditing
- Performance optimization
- Ongoing web development
Integrations
- HubSpot
- Shopify
- Cloudinary
- Storyblok